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Sundaram Finance hits a new high as Sunday Kutcheri in the Park enters 14th year
CHENNAI, January 13: Thirteen summers have gone by. This one, however, is going strong. The monthly Sunday Kutcheri in the Park organised by the non-banking finance company Sundaram Finance Ltd. (SFL) of the TVS group has completed 13 years today.

It was launched on the first Sunday of February 2006. Around 1,300 children have so far presented the Mikeless Kutcheri at the Nageswara Rao Park here.

Running a kutcheri of this sort month after month for 13 years is no mean achievement for SFL, an iconic name in the world of corporate India. This is much more than a simple corporate social responsibility act. It borders on providing a connect - to one's root in terms of culture, tradition, geography and what not. It is also a nice way of articulating its sense of belonging and care by this traditional company in the city of Chennai.
"When we launched the Kutcheri in the Park 13 years ago, our idea was to make this a stepping stone for budding musical talent and to help young ‘unsung’ children aged below 15 years shed the initial inhibition that we normally associate with stage performances by giving them a platform to showcase their talent in an informal environment. Many have gone on to the next level in their musical career. That for us is very heartening; those for whom we provided a platform, blossoming and moving on," said Mr. T.T. Srinivasaraghavan, Managing Director of Sundaram Finance.

On the Mikeless Kutcheri concept, Mr. Srinivasaraghavan said, ‘During these 13 years, we have had suggestions from the audience to convert this into the usual ‘Miked’ Kutcheri but we have resisted the temptation and stuck on to the ‘Mikeless Concept’ for we believed that an open-air kutcheri, amidst falling leaves and curious birds chirping around the park, would bring out the best in the children if they performed without the help of mikes and speakers." he added.

Talented children from the U.S., Australia, Saudi Arabia, Dubai, Pune and Bangalore have presented mikeless kutcheri at the Nageswara Rao Park over the last 13 years.

No Mikes and Speakers are used at the Kutcheri. The monthly Kutcheri in the Park is restricted to children aged below 15 years. A committee from Sundaram Finance conducts audition to select the artistes. The Kutcheri in the Park has also featured in the Limca Book of Records as the longest open airMikeless Kutcheri for children.

To mark the occasion, 13-year-old Spoorthi Rao, who is learning music from Ranjani and Gayathri, presented a lively one-hour Kutcheri in the Park, without mikes and speakers, at the Nageswara Rao Park in front of a big Sunday morning audience that had gathered around the Chess Square. She was accompanied on the violin by Akilesh and on the mridangam by A. Rohith.

Mr. Srinivasaraghavan presented certificates to the artistes.